Bryce
Bryce
Willem
Willem
designs
designs
Bryce
Bryce
Willem
Willem
designs
designs
Bryce
Bryce
Willem
Willem
designs
designs
Bryce
Bryce
Willem
Willem
designs
designs


bryce willem
…but mostly, just
designs.
3x
things about me
For people & planet
Creative direction for mission-led, civic-tech organisations. I make complex systems clearer and more trustworthy.
Founder & builder
Launching four startups taught me to test assumptions, follow the evidence, and build toolkits that maintain quality standards.
Open & grounded
I'm happiest at play with new tools and discovering new possibilities for story-telling and prototyping.
My career in numbers
16
years
Professional creative experience
9
years
Team leadership experience
500+
projects
Design & communication projects delivered
4
startups
Founded or launched
2
awards
Work recognised with Red Dot and FRAME
Lifetime
Insatiably curious
My career in numbers
16
years
Professional creative experience
9
years
Team leadership experience
500+
projects
Design & communication projects delivered
4
startups
Founded or launched
2
awards
Work recognised with Red Dot and FRAME
Lifetime
Insatiably curious
My career in numbers
16
years
Professional creative experience
9
years
Team leadership experience
500+
projects
Design & communication projects delivered
4
startups
Founded or launched
2
awards
Work recognised with Red Dot and FRAME
Lifetime
Insatiably curious
My career in numbers
16
years
Professional creative experience
9
years
Team leadership experience
500+
projects
Design & communication projects delivered
4
startups
Founded or launched
2
awards
Work recognised with Red Dot and FRAME
Lifetime
Insatiably curious
Experience
Company
Freelance
Decentriq
Exonym
Spectra+
Cutwork
XYZ design co.
Role
Freelance
Creative Lead
Co-founder, COO
Co-founder, CMO
Chief Marketing Officer
Founder, Chief Creative
Location
London
Berlin
Berlin
Berlin
Paris
Portland + Berlin
Years
2025 - Present
2024 - 2025
2022 - 2024
2022
2017 - 2022
2015 - 2017
Freelance
Freelance
London
2025 - Present
Decentriq
Creative Lead
Berlin
2023 - 2025
2024 - 2025
2024 - 2025
2024 - 2025
Exonym
Co-founder, COO
Berlin
2022 - 2023
2022 - 2024
2022 - 2024
2022 - 2024
Spectra+
Co-founder, CMO
Berlin
2021 - 2022
2022
2022
2022
Cutwork
Chief Marketing Officer
Paris
2017 - 2021
2017 - 2022
2017 - 2022
2017 - 2022
xyz Design Co.
XYZ design co.
XYZ design co.
XYZ design co.
Founder, Chief Creative
Portland, OR + Berlin
Portland + Berlin
Portland + Berlin
Portland + Berlin
2015 - 2017
Hire me for...
Branding
Positioning / strategy
Naming / identity
Brand guidelines / systems
Art direction
Content toolkits / assets
Website design / build
Motion design / direction
Communications
Market / audience research
Comms strategy
Tone of voice / messaging
Simplifying complex systems
Multi-channel communications
PR management
Content planning / operations
Leadership
Team leadership / mentoring
Creative direction
Project management
Process / systems design
Stakeholder alignment
Hiring / team building
"Building while flying"
Everyday tools
Figma
Photoshop / Illustrator / InDesign
After Effects / Premiere Pro
Framer / Webflow / Squarespace
Keynote / PowerPoint / Pitch
Notion
ChatGPT / Midjourney / Sora
Hire me for...
Branding
Positioning / strategy
Naming / identity
Brand guidelines / systems
Art direction
Content toolkits / assets
Website design / build
Motion design / direction
Communications
Market / audience research
Comms strategy
Tone of voice / messaging
Simplifying complex systems
Multi-channel communications
PR management
Content planning / operations
Leadership
Team leadership / mentoring
Creative direction
Project management
Process / systems design
Stakeholder alignment
Hiring / team building
"Building while flying"
Everyday tools
Figma
Photoshop / Illustrator / InDesign
After Effects / Premiere Pro
Framer / Webflow / Squarespace
Keynote / PowerPoint / Pitch
Notion
ChatGPT / Midjourney / Sora
Hire me for...
Branding
Positioning / strategy
Naming / identity
Brand guidelines / systems
Art direction
Content toolkits / assets
Website design / build
Motion design / direction
Communications
Market / audience research
Comms strategy
Tone of voice / messaging
Simplifying complex systems
Multi-channel communications
PR management
Content planning / operations
Leadership
Team leadership / mentoring
Creative direction
Project management
Process / systems design
Stakeholder alignment
Hiring / team building
"Building while flying"
Everyday tools
Figma
Photoshop / Illustrator / InDesign
After Effects / Premiere Pro
Framer / Webflow / Squarespace
Keynote / PowerPoint / Pitch
Notion
ChatGPT / Midjourney / Sora
Hire me for...
Branding
Positioning / strategy
Naming / identity
Brand guidelines / systems
Art direction
Content toolkits / assets
Website design / build
Motion design / direction
Communications
Market / audience research
Comms strategy
Tone of voice / messaging
Simplifying complex systems
Multi-channel communications
PR management
Content planning / operations
Leadership
Team leadership / mentoring
Creative direction
Project management
Process / systems design
Stakeholder alignment
Hiring / team building
"Building while flying"
Everyday tools
Figma
Photoshop / Illustrator / InDesign
After Effects / Premiere Pro
Framer / Webflow / Squarespace
Keynote / PowerPoint / Pitch
Notion
ChatGPT / Midjourney / Sora
Current
obsessions
Music
Floating Points
Jon Hopkins
The Smile
Flying Lotus
Ostgut Ton
Misc
House plants
Sci-fi philosophy
Techno spinning
Learning to DJ (badly)
Dzogchen / Zen meditation
Film
Perfect Days
Denis Villeneuve
Paul Thomas Anderson
TÁR
Akira
Art
Olafur Eliasson
Eric Timothy Carlson
Bieke Depoorter
Merijn Hos
Akram Khan
Available now
Hey, let’s discuss your
project or a potential role



Available now
Hey, let’s discuss
your project or a
potential role



Available now
Hey, let’s discuss
your project or
a potential role



Available now
Hey, let’s discuss
your project or
a potential role



Address
Hackney
London, UK
Legal
Impressum
Privacy policy
Credits
Design: Bryce Willem
London
Address
Hackney
London, UK
Legal
Impressum
Privacy policy
Credits
Design: Bryce Willem
London
Address
Hackney
London, UK
Legal
Impressum
Privacy policy
Credits
Design: Bryce Willem
Address
Hackney
London, UK
Legal
Impressum
Privacy policy
Credits
Design: Bryce Willem